DIRECTOR OF SEO • ORGANIC GROWTH • AI SEARCH
I help the right businesses get found by the right people.
I bring SEO, content, websites, analytics, and team strategy together to build visibility, earn trust, and create growth that lasts.
TOOLS I WORK WITH
What I Do
How I Drive Digital Growth
Organic Growth Strategy
I build SEO roadmaps using keyword research, competitive analysis, search intent, technical insights, and business goals to increase visibility and qualified traffic.
Content & AI Discovery
I develop scalable content strategies designed for traditional search, Google AI Overviews, ChatGPT, and Perplexity using entities, schema, and answer-first structures.
Website Strategy & CRO
I improve WordPress websites, landing pages, site architecture, user experience, and conversion paths to turn organic visibility into meaningful business results.
Analytics & SEO Operations
I transform performance data into clear priorities, reporting systems, team workflows, and cross-functional plans that help SEO programs operate and scale effectively.
Featured Impact
Problems I've Helped Solve
ORGANIC GROWTH STRATEGY
I rebuilt Ready To Evolve’s organic strategy around technical SEO, high-intent content, local relevance, and stronger site architecture—expanding its visibility across treatment and informational searches.
LOCAL SEO VISIBILITY
I strengthened local and service-based organic visibility for a St. Petersburg personal injury firm (Justin C. Johnson) through localized content, website strategy, and conversion-focused page improvements.
SEO OPERATIONS AT SCALE
I built the systems behind a growing SEO department—standardizing content production, technical quality control, reporting, reviewer workflows, and cross-functional delivery across a multi-client portfolio.
Growth & Learning
Always Learning.
Always Growing.
Google Analytics For Beginners
Hubspot Digital Marketing Certified
Hubspot Email Marketing Certified
Hubspot SEO Certified
READY TO GROW TOGETHER?
Let's build something that grows.
I’m always open to discussing new projects, leadership opportunities, and ways to create meaningful digital growth.